Why: A creative whirlwind, Park’s blog design – clean and graphic – reflects her cool pared-back approach and covers everything from her fashion week outfits to food. She also works as a graphic designer and photographer. The best bit of her blog by far is the DIY section – where she documents style projects galore with lots of easy to follow pictures. From beginner level – rustle yourself up some Faberge-Egg inspired nails with some polish, glitter, a pencil and a pin – to Great British Sewing Bee-worthy: see her step by step guide to sewing together two different coloured cardis to make a duo-toned ‘carduogan’ (yes she did make that up). We’ll totes be putting chains on the backs of our boots for some DIY tasselled heels.
Who: History graduate Stella Kattermann
Why: Finnish/German/Czech/Russian (she’s one quarter each), Kattermann is instantly recognisable for her bleached do and serious fringe. Her kooky fash-clash styling has seen her photographed everywhere. Her blog is suitably personal, from the hand-written font style to the illustrations, and her musings on everything from the fluffy – hot East London burger joint tip-offs – to the serious – thoughts about her father’s death last year and why fashion actually matters.
Who: South West London-born Ella Gregory
Why: Approachable and accessible with a slightly work-focused twist, Gregory’s blog is all about feel-good fashion and interesting features – who doesn’t want to know about the story behind the wedding dresses of four style insiders or what a cool web developer wears to work?
She says: “Coco’s Tea Party is a lifestyle blog dedicated to providing attainable style inspiration for fashion-savvy young professionals. We believe that life is more fun when filled with beautiful things – whether it be a cosy cashmere sweater, glossy coffee table book or new lipstick – and that it shouldn’t cost a fortune to build a stylish, colourful life.”
Who: Finnish native, London-based design graduate Sandra Hagelstam
Why: She covers fashion and beauty but her blog has always focused heavily on the shoe element. We love her new feature: Shoe of the Month, an exhaustive tried-and-tested of the latest heels – so now we know exactly how comfy Saint Laurent’s ‘Candy’ platforms are and whether they run true to size.
She says: “I blog about the things I wear and the shoes I love. My blog is all about high heels and effortless style. Good quality wardrobe basics are what I feel most comfortable in. As long as it’s paired with a 5 inch heel, you will never see me in flats….”
Who: Absurdly gorgeous Australian Nicole Warne
Why: The vintage-obsessed Western Australian started with an Ebay store selling vintage clothes until her blog sideline began garnering serious attention. She now rules the Sydney fashion roost, with a style-icon empire that extends to presenting, modelling (she’s signed to the same agency as Miranda Kerr), consulting and judging – she recently sat alongside Vogue Australia’s editor on the panel for the Australian BT Emerging Fashion Designer Award. Mainly, we just love her glossy, colour-saturated Insta feed. Drool.
Who: Parisienne expat Camille Charriere, now based in London.
Why: The leggy blonde provides a tres chic mix of outfit inspiration – her personal style definitely has that insouciant French vibe – and trend and brand lowdowns. The ‘boutique’ section of her site is a one-stop shop for the pieces she loves – and we also like the fact she has regular wardrobe clearouts via Vestiaire so true Camille-alikes can snap up her actual clothes…
She says: “COTR is a destination for a mixture of emerging and luxury fashion, with a particular emphasis on Scandinavian labels.”
Who: Hilariously laid-back Phil Oh
Why: After an erm, varied career including trashy novel-writer and much-fired restaurant worker, Oh started taking pictures of quirky outfits that caught his eye on the streets of New York. Now his street style pictures cover cities from Warsaw to Jakarta, with an eye that always zooms in on the colourful and cool.
He says: “I started Street Peeper around 2006 as an excuse to travel around, documenting what the kooky kids were wearing. Now it’s evolved to capturing the style, along with the chaos and mayhem that occurs outside shows during fashion weeks. “
Who: London-based fashion stylist Alex Stedman
Why: Thrifty tips and hot high street bargains a-plenty, Stedman’s pearls of wisdom focus on how to live well for less, from sharing how she clears her credit card debts to her favourite stylish cheap-eat restaurants.
She says: “My blog is a fashion and lifestyle website for real people, living on a normal budget. I swear by affordable clothes and offer advice on what to invest in, and what not to. After all – budget or no budget – everyone likes a bargain.”